Privacy Policy
Last Updated: February 18, 2025
At EnergiLum, we take your privacy seriously. This policy explains how we collect, use, and protect your personal information when you interact with our services. We're committed to transparency and giving you control over your data.
Information We Collect
When you use our content optimization services, we collect different types of information to provide you with the best possible experience. Some of this you give us directly, and some we gather automatically as you use our platform.
Personal Information You Provide
- Contact details like your name, email address, and phone number when you sign up or reach out to us
- Company information including business name, industry type, and website URL
- Payment information processed through secure third-party payment providers
- Content you submit for optimization analysis and improvement
- Communication preferences and feedback you share with our team
Automatically Collected Data
Our systems collect certain technical information to help us improve our services and understand how you use them. This includes your IP address, browser type, device information, and how you navigate through our platform. We also track which features you use most often so we can make them even better.
How We Use Your Information
We're not in the business of selling your data. Everything we collect serves a specific purpose related to providing and improving our content optimization services.
| Purpose | Details |
|---|---|
| Service Delivery | Processing your content, generating optimization reports, and providing personalized recommendations |
| Account Management | Creating and maintaining your account, handling billing, and managing subscriptions |
| Communication | Sending service updates, responding to inquiries, and sharing relevant product information |
| Platform Improvement | Analyzing usage patterns to enhance features and develop new capabilities |
| Security | Protecting against unauthorized access, fraud prevention, and maintaining system integrity |
We process your content solely to provide optimization services. Your content remains yours, and we don't use it to train AI models or share it with other clients without explicit permission.
Data Storage and Security
Your information is stored on secure servers located in Thailand and complies with the Personal Data Protection Act B.E. 2562 (PDPA). We use industry-standard encryption for data transmission and storage.
Our security measures include encrypted connections, regular security audits, access controls, and continuous monitoring for suspicious activity. While no system is completely foolproof, we take every reasonable precaution to protect your data from unauthorized access or breaches.
Data Retention Periods
- Active account information is retained for the duration of your subscription
- Content submitted for optimization is stored for 90 days after processing
- Billing records are kept for seven years to comply with Thai accounting regulations
- Communication logs are maintained for two years for quality assurance
- After account closure, personal data is deleted within 30 days unless legal obligations require longer retention
Sharing and Third Parties
We don't sell your personal information to anyone. However, we do work with trusted service providers who help us run our business effectively.
Service Providers We Work With
Payment processors handle transactions securely without us storing your credit card details. Cloud hosting providers maintain our infrastructure under strict confidentiality agreements. Analytics tools help us understand platform performance, but we configure them to respect your privacy as much as possible.
All third parties we work with are required to protect your data and can only use it for the specific purposes we authorize. They're not allowed to share it with others or use it for their own marketing.
Legal Requirements
Sometimes we're legally required to disclose information. This might happen if we receive a valid court order, need to comply with Thai law enforcement requests, or have to protect our legal rights. We'll notify you about such requests unless prohibited by law.
Your Privacy Rights
Under Thailand's PDPA, you have significant control over your personal information. Here's what you can do and how to exercise these rights.
Access Your Data
Request a copy of all personal information we hold about you. We'll provide it in a readable format within 30 days.
Correct Inaccuracies
Update any incorrect or outdated information in your account. Most details can be changed directly in your dashboard.
Delete Your Data
Request deletion of your personal information, subject to any legal obligations we have to retain certain records.
Restrict Processing
Limit how we use your data in specific circumstances while we verify accuracy or process your requests.
Data Portability
Receive your data in a structured, commonly used format that you can transfer to another service provider.
Withdraw Consent
Opt out of marketing communications or revoke consent for data processing that isn't essential for service delivery.
To exercise any of these rights, contact us using the information below. We'll respond to legitimate requests within 30 days and won't charge a fee unless your request is clearly unfounded or excessive.
Cookies and Tracking
We use cookies and similar technologies to make our platform work properly and understand how people use it. Some cookies are essential for basic functionality, while others help us improve your experience.
Types of Cookies We Use
- Essential cookies that keep you logged in and remember your preferences
- Analytics cookies that show us which features are popular and where people get stuck
- Performance cookies that help us optimize loading times and functionality
You can control cookies through your browser settings, though disabling essential cookies might affect how the platform works. Most browsers let you block third-party cookies while keeping the ones needed for sites to function.
International Data Transfers
While we primarily store data in Thailand, some of our service providers operate servers in other countries. When we transfer data internationally, we ensure appropriate safeguards are in place through standard contractual clauses and adequacy assessments.
Any international transfers comply with PDPA requirements and maintain the same level of protection your data receives within Thailand.
Children's Privacy
Our services aren't designed for anyone under 18. We don't knowingly collect information from children. If we discover we've accidentally gathered data from someone underage, we'll delete it promptly.
Changes to This Policy
We update this policy occasionally to reflect changes in our practices or legal requirements. When we make significant changes, we'll notify you by email and display a notice on our platform.
The "Last Updated" date at the top shows when we last modified this policy. Continuing to use our services after changes take effect means you accept the updated terms.
Questions or Concerns?
If you have questions about this privacy policy or how we handle your data, we're here to help. Reach out through any of these channels: